We’re sure it’s an easier decision to rename your blog than your baby, though this particular renaming might have required more work.
Welcome to Travel Outlandish, formerly once we’re young travel.
what is Travel Outlandish?
Travel Outlandish is a blog about travel experience. We created it to showcase the offbeat, immersive, and faraway travel experiences that even our 5-year-old selves would be into.
With the new brand, our vision for this blog has become clearer than ever. We’re still planning to curate the best in travel experience, but we’ll skip over the obvious. As you can imagine, this small change frees up tons of time for us to cover street art, street food, off the grid travel experiences, festival travel, local experience, and our personal favorite, the “what the hell is…” series.
why the new name?
We were 18 months into our blog, and we already had doubts about the name. That’s just not a great sign.
It required justification. We found ourselves over explaining the name and losing people on the way. “We’re not just for young people. Wait! I know it sounds corny, but we’re kinda edgy and [occasionally] cool!”
It was complicated. Between a Ben Stiller movie, a WWII book, and the telecom company sitting on the short version of the URL, we were struggling to be memorable.
It was confusing. When we registered as a business, we couldn’t use an apostrophe, and became “once were young” as far as official record was concerned. I’m pretty sure most bloggers are consoled that at least their closest friends are reading. After nearly two years, even family and best friends would have to check back on the spelling from time to time.
This blog is a huge time commitment for us, and one we intend to make for years to come. We learned from past mistakes, invested weeks in our renaming, and are ready to stick with Travel Outlandish!
why the new blog?
There are a few reasons for the new layout.
We used to blog on Squarespace. It was a great starter platform for us, but it became limiting as we grew. WordPress.org has offered us greater customization and control, and with its massive library of plugins, switching over at this point was a no brainer. While we would still recommend Squarespace to anyone looking to set up a static website or who has limited web experience, we think WordPress is the only way to go for travel blogging.
We wanted to streamline our photos and take some serious time to make them uniform. Now with the same width, same resolution, same sized watermark, same naming conventions, same meta data, the organized people of the world can rejoice!
We wanted to get organized. Knowing what we know now about SEO, categories, and content planning, we needed a do over. This was our best chance.
It was a massive headache, but good foundations make for a good house, AMIRIGHT?
you’re the best
We’re so excited to get started on Travel Outlandish! We’ve been holding off on a lot of big things while we got the new site ready. Thank you for your patience while our content was in a bit of a lull. We really hope reading this blog is a better experience for you, and that you don’t hate the new look as much as you hate the new Instagram logo.
Love it? Hate it? We’d love to hear your feedback!